Zebu vs ServiceTitan
ServiceTitan is built for large contractors with 20 or more technicians. Zebu is built for the crews below that line. Here is an honest look at where each one fits.
ServiceTitan is the enterprise standard for large residential and commercial trades. Its reporting, call center tooling, and dispatch depth are hard to match at scale, and for a contractor with dozens of technicians it earns its price.
For a small or midsize crew, it is more tool than you need. Pricing is not published and commonly lands at $250 or more per technician per month, plus implementation fees that run from several thousand to tens of thousands of dollars and an onboarding measured in months. ServiceTitan itself has said the platform is not optimized for companies with three or fewer technicians. Zebu covers the same core job cycle, quoting, scheduling, dispatch, invoicing, payments, and QuickBooks sync, at $39 a month with no implementation fee.
What a 5 person crew actually pays
ServiceTitan does not publish pricing. Real quotes commonly land at $250 or more per technician per month, with separate implementation fees from several thousand to tens of thousands of dollars. There is no self serve trial.
Zebu vs ServiceTitan, line by line
| Zebu | ServiceTitan | |
|---|---|---|
| Published pricing | Yes, on the pricing page | No, sales call required |
| Starting price | $39/mo for 5 users | Custom, often $250+/tech/mo |
| Implementation fee | None | Several thousand to tens of thousands of dollars |
| Time to go live | Same day | Onboarding measured in months |
| Free trial | 14 days, no card | No, demo only |
| Best team size | 1 to 30 users | 20+ technicians |
| QuickBooks Online sync | Every plan | Yes, plus a broader accounting and ERP integration set |
| Drag and drop dispatch board | ||
| Automated reminders, booking, customer portal | Every plan | |
| Call center and phone integration | Yes, a core strength | |
| Enterprise reporting and analytics depth | Financial, work, sales, and client reports with CSV export | Deeper, a core strength at scale |
ServiceTitan pricing and plan details are that company's own publicly advertised rates as of 2026 and can change without notice on their end, so check their current pricing page before deciding. Higher ServiceTitan tiers add more of the features shown here. The comparison reflects what is included at each company's lowest advertised price point.
Where ServiceTitan is still a strong choice
No tool is best at everything. If these matter most to you, ServiceTitan may be the better fit.
- Call center tooling, phone integration, and marketing analytics that Zebu does not try to match.
- Reporting and business intelligence depth built for multi location operations.
- The right choice once you pass roughly 15 to 20 technicians and need that depth.
Common questions
Is there a cheaper alternative to ServiceTitan for a small business?
Yes. Zebu covers quoting, scheduling, a dispatch board, invoicing, payments, and QuickBooks sync at $39 a month for five users, with no implementation fee and no sales call. ServiceTitan is priced per technician, commonly $250 or more, with separate implementation fees and a months long onboarding.
How much does ServiceTitan cost?
ServiceTitan does not publish pricing. Real quotes commonly land at $250 or more per technician per month, plus implementation fees that run from several thousand to tens of thousands of dollars.
When does ServiceTitan make sense over Zebu?
Once you pass roughly 15 to 20 technicians and need call center dispatch, deep multi location reporting, and a dedicated implementation. Below that, ServiceTitan is more tool, cost, and onboarding than the work requires, and ServiceTitan itself has said the platform is not optimized for very small teams.
Does Zebu have the reporting ServiceTitan is known for?
Zebu has financial, work, sales, and client reports with CSV export, which covers what most small and midsize teams need. It does not match ServiceTitan's enterprise business intelligence depth, which is built for operations far larger than Zebu's target size.
How long does it take to switch to Zebu?
You can sign up and be running the same day. Zebu imports your client list, job and invoice history, and quotes from a CSV export, and the Pro plan includes a hands on migration done by our team.
Does Zebu work with Xero?
Yes. Zebu syncs with Xero as well as QuickBooks Online. Invoices with tax rate mapping, payments recorded to your bank account, refunds as credit notes, Stripe processing fees, and customers (including an import of your existing Xero contacts) all sync, and technician hours can post to Xero Projects. Xero sync is an $8 per month add on per company on any plan, and a company connects Xero or QuickBooks, one at a time.
The bottom line
If you run 20 or more technicians and you need call center dispatch, deep reporting, and are ready for a months long implementation, ServiceTitan has the depth and it is worth the investment.
If you have fewer than roughly 15 technicians, ServiceTitan is more platform, more cost, and more onboarding than the job requires. Zebu gives you the full quote to payment cycle with QuickBooks sync at $39 a month, live the same day, no setup fee. Start a free trial and see if it covers what you actually do.
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